Strategic Planning
The Best Free LLM Tracking Tools – And Why Trakkr.ai Leads the Pack
As LLMs begin to shape brand visibility across search, chat, and commerce, understanding how you’re seen and whether you’re being seen at all is no longer optional. It’s essential.
6 July 2025
7 min read
At LMO7, we’ve tested a growing field of tools that promise to track brand presence inside large language models. Most are clunky, closed, or aimed squarely at enterprise budgets. But one tool stands out not just for its feature set, but for its momentum: Trakkr.ai.
Since launching earlier this month, Trakkr users have already tracked over 5 million prompts. And the roadmap just dropped. So here’s a deep dive into what makes it one of the most powerful (and free) LLM visibility tools out there.
🔍 What is Trakkr.ai?
At its core, Trakkr lets you monitor how your brand, products, and competitors appear in AI-generated responses—across tools like ChatGPT, Claude, and others. Think of it as Google Search Console, but for AI engines.
Trakkr isn’t just about presence. It’s about impact. Here’s what’s new—and what’s coming soon:
🚨 Early Access Feature Preview
Sentiment Analysis for AI Mentions
Trakkr breaks down how LLMs talk about your brand—across 20+ sentiment dimensions. Are you seen as reliable, innovative, expensive, generic? And how do you stack up next to your competitors?
AI Citation Reports
Know where AI models are learning about your brand. Trakkr pulls in citations from:
Product detail pages
Blog posts and press
Reviews and forums
AI Crawler Analytics
Install Trakkr’s pixel and see:
Which AI crawlers visit your site
What they read
Which content gets scraped most often
LLM Referral Tracking
Track when a human lands on your site after an LLM recommendation. It’s the missing link between AI visibility and commercial performance.
👥 Built for Teams, Brands & Agencies
Trakkr now supports:
Unlimited team access
Intelligent name mapping (e.g. “FB”, “Meta”, “Facebook”)
Competitor dashboards
Industry-based prompt suggestions
⚠️ A Quick Note on How We Use It at LMO7
At LMO7, we currently use a set of proprietary tools for our client work. Tools that allow for deeper, model-level analysis and integration with our semantic optimisation workflows.
But for brands just starting to explore AI search, Trakkr is the best free way in. It’s fast, intuitive, and packed with useful features. If you want to get visibility on your AI footprint without budget or setup friction, this is where we’d start.
🧠 Why LMO7 Recommends Trakkr.ai
Trakkr is the first tool we’ve seen that:
Surfaces insightful LLM exposure, not just mentions
Connects content strategy to LLM outcomes
Provides measurable, actionable data—all without cost barriers
➡️ Check out Trakkr.ai
Since launching earlier this month, Trakkr users have already tracked over 5 million prompts. And the roadmap just dropped. So here’s a deep dive into what makes it one of the most powerful (and free) LLM visibility tools out there.
🔍 What is Trakkr.ai?
At its core, Trakkr lets you monitor how your brand, products, and competitors appear in AI-generated responses—across tools like ChatGPT, Claude, and others. Think of it as Google Search Console, but for AI engines.
Trakkr isn’t just about presence. It’s about impact. Here’s what’s new—and what’s coming soon:
🚨 Early Access Feature Preview
Sentiment Analysis for AI Mentions
Trakkr breaks down how LLMs talk about your brand—across 20+ sentiment dimensions. Are you seen as reliable, innovative, expensive, generic? And how do you stack up next to your competitors?
AI Citation Reports
Know where AI models are learning about your brand. Trakkr pulls in citations from:
Product detail pages
Blog posts and press
Reviews and forums
AI Crawler Analytics
Install Trakkr’s pixel and see:
Which AI crawlers visit your site
What they read
Which content gets scraped most often
LLM Referral Tracking
Track when a human lands on your site after an LLM recommendation. It’s the missing link between AI visibility and commercial performance.
👥 Built for Teams, Brands & Agencies
Trakkr now supports:
Unlimited team access
Intelligent name mapping (e.g. “FB”, “Meta”, “Facebook”)
Competitor dashboards
Industry-based prompt suggestions
⚠️ A Quick Note on How We Use It at LMO7
At LMO7, we currently use a set of proprietary tools for our client work. Tools that allow for deeper, model-level analysis and integration with our semantic optimisation workflows.
But for brands just starting to explore AI search, Trakkr is the best free way in. It’s fast, intuitive, and packed with useful features. If you want to get visibility on your AI footprint without budget or setup friction, this is where we’d start.
🧠 Why LMO7 Recommends Trakkr.ai
Trakkr is the first tool we’ve seen that:
Surfaces insightful LLM exposure, not just mentions
Connects content strategy to LLM outcomes
Provides measurable, actionable data—all without cost barriers
➡️ Check out Trakkr.ai